National Repository of Grey Literature 3 records found  Search took 0.00 seconds. 
The Marketing Mix Proposal in the Company
Křivánek, Aleš ; Sýkorová, Miroslava (referee) ; Novák, Petr (advisor)
The bachelor thesis deals with improving the company's marketing mix Čejkovice Templar cellars, cooperatives, based on theoretical knowledge and analysis of the current state. The resulting design is based on the business objectives of business strategy.
The Marketing Mix Proposal in the Company
Křivánek, Aleš ; Sýkorová, Miroslava (referee) ; Novák, Petr (advisor)
The bachelor thesis deals with improving the company's marketing mix Čejkovice Templar cellars, cooperatives, based on theoretical knowledge and analysis of the current state. The resulting design is based on the business objectives of business strategy.
Marketing Mix of Wine Shop
Pavelcová, Zuzana ; Pelcová, Jana (referee) ; Mráček, Pavel (advisor)
The diploma thesis deals with an analysis of marketing mix of the wine shop, which name is Vinotéka a radniční sklep Moravský sommelier® in Lednice. The main objective is to make and recommend suggestions to improve actual marketing mix of company. Concrete suggestions are based on outputs of the current situation analysis, outputs of the SWOT analysis and outputs of the questionnaire research.

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